Preparing your Clients for the Spring Housing Market
Spring is just around the corner, and that means that one of the busiest times of the year in homebuying and selling is closer than you think! As such, there are a few things that you as an agent should be doing now to ensure that your clients are ready for the coming season! First and foremost, sit down with your client in their home and go over some spring updates that you think could improve the value of the home prior to listing! In addition, you should be updating your online profile, as there will be an influx of potential clients once spring begins! Lastly, ensure that you’re staying connected to clients whom you have previously worked with—after all, there’s a reason that spring is a popular time to buy and sell a home, and you never know when one of your former clients will join the market!
Suggest some Spring Cleaning
If you have clients that you know plan to list and sell their home during the spring, make time to sit down with them and go over some simple improvements that could be made to improve the value of their home! As you might expect, many homes are in need of a touch up in terms of curb appeal following the winter months, and this is probably true for your client’s home! Does the house need a fresh coat of paint? Is there some landscaping to be done? There are a number of things you can suggest that will ultimately draw buyers in, and help sell your client’s home! Of course, the ability to make such improvements are dependent upon the warm weather of spring, so if you’re in a colder area where spring weather arrives a bit later, consider making plans with your client for improvements that can be made once the warm weather arrives!
Update your Online Profile
Just as you may be suggesting that you clients do some spring cleaning on their homes, you should do the same with your online profile! Make sure all of your information is up to date, and be sure that you’re regularly sharing useful information about the spring housing market! Your current clients will appreciate your dedication to staying active online, and potential clients will be more likely to give you a chance to represent them! Due to the influx of homebuyers and sellers during the spring, there will numerous chances to attract new clients, and having an active online profile is a great way to do just that!
Stay Connected with Previous Clients
This is a tip that you should be observing no matter what season it is, but it’s especially important in the spring! Even if you have clients that are happy with their current homes and most likely won’t be looking to buy or sell, don’t be afraid to check in and let them know that you’re available for any of their needs! They may not be looking to buy or sell themselves, but they know someone who is and you’ll want to be fresh in their mind in case they’re asked to refer an agent! As such, staying connected is a great way to keep up a strong reputation as an agent, and that too will lead to more clients!
